Connecting With Property Buyers This Spring

It is likely there will be considerable activity in the housing market this spring. As we move out of lockdown, many homeowners will look to make changes which allow them to make more out of life.

Also, there were a number of property market measures introduced in the 2021 March Budget. Many households will have examined their options, and it is likely some will find these schemes and new support to be of benefit to them.

If you are looking to sell your home, Williams of Petersfield is here to assist you. We have helped many local property owners connect with buyers, and we can do the same for you.

To improve your chances of connecting with buyers, it is vital you know what they are looking for.

Know what buyers are looking for

The study from GetAgent examines how people have changed in the past year when it comes to owning property. Homeownership is a dream for many people and households, but does the dream end with merely owning a home?

We know many people we work closely with spend a lot of time and money transforming their home. By doing so, they create a house where they feel at home.

The findings from the study were as follows:

  • 38% of homeowners said owning property was their main aspiration
  • 45% of respondents said that there was more to property ownership than having a roof over their heads, and it’s important that their home fits with their lifestyle
  • A further 17% of respondents said it was very important that their home fits with their life

The survey also asked people to rank what was important to them in their home, with the following results:

  • 24% of respondents said safety was a priority
  • 20% said size was a priority
  • Energy-efficiency was stated by 19% of respondents
  • 8% said having a garage
  • 6% said having a garden mattered
  • A home bar mattered to 4% of respondents
  • 3% of respondents stated an integrated media system mattered

People want to love their home

Colby Short, Founder and CEO of, commented: “There’s no doubting we’re a house-proud nation but the definition of being house proud has certainly evolved over the years. Gone are the days of presenting a pristine show home to impress friends and family and today, we love to put our own unique stamp on our properties in all manner of ways.”

Colby concluded by saying; “For some, it’s energy-efficient improvements such as solar panels, for others a space to get their hands dirty working on their latest project is important. Others prefer to entertain, while the latest technology integration or entertainment system makes some of us tick. Whatever it is, we love to spend time at home doing the things we love and so it’s no surprise that they’ve become more of an extension of who we are rather than simply a roof over our heads.”

At Williams of Petersfield, we aim to support the Petersfield community as much as we can, and we know this is an extremely trying time. A lot of people are looking for support and guidance, and if you have any property or housing related questions, we are more than happy to assist you, so contact us today.

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