Your local property experts for sales and lettings
Petersfield’s premier sales and letting agents
Williams of Petersfield is an independent estate agent committed to providing clients with a professional yet individual service.
Our independence allows us to give our sellers and landlords a truly personalised response, unlike a national chain of estate agents. The extensive sales and marketing experience of our dedicated staff, combined with their exceptional local knowledge, enables us to deliver an unrivalled property service to the Petersfield area.
We recognise the importance of working closely with vendors and purchasers in order to remove the stress from selling. By being constantly on hand, we can ensure your transaction proceeds smoothly and efficiently.
The value and potential of your property
Our free property appraisals are carried out in a methodical way to ensure we establish the best possible price for your home. Prior to visiting you, our agent will have thoroughly researched the marketplace in your area and the current value of similar properties. We’re happy to offer advice on improvements that may increase the worth of your property or help to achieve a sale.
Undoubtedly, the visual presentation of a property plays a significant role in attracting viewers. That’s why our staff receive training in professional photography and use the latest equipment. The interior and exterior pictures we take represent your home at its best. We can also arrange for a professional photographer to visit your property if this service is required.
Accompanied viewings, informative feedback
Our experienced staff are able to handle all viewings if you wish, so you don’t need to be at home. We receive more accurate and honest feedback from buyers when they’re shown around by a member of our team as opposed to the vendor.
All members of our staff will visit your property and are fully briefed on the factors relating to your sale.This means they’re able to highlight saleable features and answer questions at the time of viewing or later on the phone. Shortly afterward, you’ll receive detailed feedback from the member of the team who undertook the viewing.
“Colin kept the sale going after a number of obstacles and everyone in the chain looked to him for his good advice. He is the reason we finally got our dream house.”
High quality sales brochures
Once we have a gallery of pictures of your home we’ll start to build your personal sales brochure. We don’t go to market with substandard generic material. Our style is to put together an eye-catching colour brochure in a format that’s designed to present your property to its full advantage.
This comprehensive document will include a detailed description of your property, top quality photographs, accurate floor plans and an EPC (Energy Performance Certificate, which we can arrange). Clients are free to make changes and reject any photos. We only go to market when a vendor is happy with the material we’ve produced.
The right way to go to market
With professional sales materials in place, it’s time to launch your property on to the market. Our promotional campaigns cover both digital and print environments. Your property is listed on all major websites including Rightmove, PrimeLocation and Zoopla and by extension will appear in online national newspapers. Alongside this, we target local newspapers, magazines and other media outlets.
For client’s requiring a more discreet approach, we’re happy to test the market by contacting selected purchasers on our database to arrange a small number of viewings. This approach can be useful in a range of circumstances. Sellers may not wish to advertise their property publicly, or it can help to establish the price of a one-of-a-kind home that’s not straightforward to value. The feedback received from our carefully chosen buyers is invaluable as it enables homeowners to make informed decisions over when, how or if to go to market.
Essential sales progression
Sales progression is a vital phase of the selling process and starts once an offer has been accepted. A breakdown in communication between buyer and seller is one of the main reasons transactions can fall through before completion. Further problems may arise from a lack of understanding of the sales process by either party.
At Williams of Petersfield, our entire staff are with you every step of the way. We’re here to facilitate the journey that begins when an offer is accepted and continues to progress through legal proceedings and on to exchange of contacts and completion.
Our role is to ensure all parties are kept up to date with sales progression. We do this by maintaining regular contact with everyone involved in the process from solicitors and financial advisors to other estate agents within the chain.
Personalised services for landlords
Our residential lettings office covers the Hampshire and Surrey regions. The management services we provide for landlords are handled by our own in-house team of highly knowledgeable and professional staff. That’s why we have a reputation for providing outstanding customer care to both landlords and tenants.
Whether you’re a new or existing landlord, Williams of Petersfield can create a package that’s tailor made for you. Our complete Fully Managed service is perfect for property owners based outside the area, or those who don’t have time to manage
“Nothing was too much trouble”Denise
their lets on a daily basis. This service is also beneficial to those new to the rental market and unsure of the letting process. For landlords who are confident in managing their own properties and fully aware of their obligations, our Tenant Find offering fits the bill. This facility covers the period up until a tenant moves into a property at which point the landlord takes over management.
The benefits of sales and lettings client crossover
At Williams of Petersfield, we specialise in both sales and lettings. This means we have a valuable network of contacts that includes landlords who buy investment properties, tenants who would like to purchase their own homes and sellers who may decide to let.
The transferable business between sales and lettings and our specialist knowledge of the Petersfield area puts us in an enviable position when it comes to promoting your property. If you’d like further information on any of our services, please contact us. We’re expertly placed to offer advice to anyone considering selling or investing in the housing market.
Due to our extensive experience in the property industry, we’ve built up an indispensable database of associates in related fields. We can point you in the right direction when it comes to reputable and established mortgage and financial advisors, solicitors, and conveyancers.
Our local knowledge means we can find you a company that’s close to hand. We’re also able to help with auction services and probate valuations. If you need advice on any aspect of property sales or letting, please give us a call. We’re always happy to help.